Tips on Running a Solo CRO Program

When you're literally the only person managing / running your CRO program, it can be incredibly difficult.

Author

Shiva Manjunath
April 02, 2025

This was such a fun episode with Erika Sentz (https://www.linkedin.com/in/erikasentz/) discussing tips and tricks for running a Solo CRO Program.

It really comes down to:

  • Relationships

  • Resourcing

  • Process

Probably way more than anything else. Take a listen to the episode to get full details!

Tips on Running a Solo CRO Program ft. Erika Sentz by From A to B

"Running a Solo CRO program is easy"
- No one ever, in the history of the world

Erika Sentz (nicknamed "pancakes" for a very good reason...) and Shiva Manjunath have seen their fair share of Solo CRO programs, and wanted to go into tangible tips and tricks you can take away to action TODAY to help you have less stress and get more done as the only person managing that program.

creators.spotify.com/pod/show/from-a-to-b/embed/episodes/Tips-on-Running-a-Solo-CRO-Program-ft--Erika-Sentz-e30h53c/a-abrja0p

Latest Skit

As a TOTALLY NOT April Fools Joke, the homies Bhav and Juliana created a new way to calculate A/B testing statistical significance. VIBES.

Vibe AB TestingViJust feel it bro. Trust your gut. You got this!bewww.causl.co.uk/vibe-ab-testing AB Testing

Just feel it bro. Trust your gut. You got this!

www.causl.co.uk/vibe-ab-testing

Supporting skit:

Latest Meme

This is a companion meme to the episode with Erika. The office seems to really be just an embodiment of real life for me lol

#experimentation #optimization | Shiva Manjunath

Yes, I manage my department. Yes, it’s incredibly taxing and hard to do.

www.linkedin.com/posts/shiva-manjunath_experimentation-optimization-activity-7310628842916716546-8Y4i

Thing on my mind

I attended Spryng this past week. It was amazing (shoutout to Peep and the Wynter team). The most important thing to me is how great it is to network and meet amazing people.

Don’t be afraid to drop me a message if we haven’t already networked - unless you trying to sell me some shit, I’d LOVE to connect with you!

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